PPC (Pay-Per-Click)

What is PPC?
How Does It Work?

Start Digitally pay-per-click advertising is one of the most effective marketing channels available to companies of all sizes. Even on mobile, Google accounts for 95% of all ad clicks. Among these, 52% of those who click on PPC advertisements still call the advertiser. More than 7 million marketers, according to Social Media Today, spent $10.01 billion on pay-per-click advertisements in 2017 alone. So, contact us at Start Digitally and get more traffic, leads, and sales.


Being the best PPC management company in Chandigarh, Start Digitally has the expertise & experience to offer you pay-per-click campaigns.


We provide you perfect PPC campaign for your business & also a return on investment (ROI), which is exceptionally high compared to other forms of online advertising.


What is PPC?

Pay-Per-Click (PPC) advertising is a paid promotion in which the advertiser compensates the platform. As a result, pay-per-click marketing allows you to broaden your internet presence and target the right prospects swiftly. Furthermore, you can achieve a remarkable return on investment (ROI) because you only pay when someone clicks on your advertisement. 


Since pay-per-click primarily refers to search engine advertising platforms like Google AdWords, many advertisers employ this business model. 


There is the use of pay-per-click advertising on social media platforms as well, including Facebook, Pinterest, LinkedIn, and YouTube.

Explore Various Types of
PPC Ads?

While SEO strategy helps increase your website’s ranking naturally, pay-per-click marketing quickly increases brand exposure and sales.


You will notice a significant change in getting more calls from clients, an increase in customers, & more visits to your site after using this fantastic online promotion strategy.


You can keep ahead of your competitors if you think about PPC ads in the long run.

The primary benefit of PPC advertising is that it brings in the correct clients at the right moment to your website.

Thus, consider the worth of effective PPC ads at Start Digitally Business & achieve the required sales.


The next step is understanding the many PPC ad types that can promote your business online and get the correct customers to your website.

We offer round-the-clock assistance from our PPC specialists in choosing the best PPC advertising to create a successful sales funnel.

Now, discover the various types of PPC ads:




This is the most common type of advertising that most advertisers use when experimenting with PPC advertising.



Another type of advertising is display advertising, in which you promote your business to internet users as they browse.


Paid Social

On various social media sites, including Facebook, Instagram, Twitter, Quora, and LinkedIn, among others, paid social ads are promoted.



Remarketing campaigns are among the most lucrative PPC efforts since they target past visitors to your website with advertisements.



The conversion rate is higher when comparing shopping advertisements to a search campaign when a search engine ad with the product’s images and description is displayed.



Since video ads are significantly less expensive and have less competition, 85% of firms employ them.


Gmail Sponsored Ads

This advertising enables companies to display their ads on Google

These ads allow businesses to display their ads on Gmail, and many regard it as one of the best strategies to raise brand recognition.


Local Services

Local service advertisements follow the pay-per-lead business model. So, you are not responsible for paying for clicks that do not generate leads.


Amazon Advertising

All advertisers want to promote their brand and improve the sales of their goods, and Amazon advertising offers a more excellent conversion, quality, and brand-safe environment.

How PPC Marketing Gives Profitable
Shape to Your Business?


If a company wants to increase sales and build brand awareness quickly, PPC marketing or Ad campaigns are an unbeatable choice.

You can turn on and off PPC advertisements with the click of a mouse, and the outcomes are measurable and trackable, unlike other traditional marketing advertisements.

The main benefit of PPC advertising is that it enables you to adjust and modify your PPC plan to target the appropriate demographic. It means you can measure results and either continue them or change them with the quick experimentation of PPC ads.

Moreover, pay-per-click marketing is a very effective digital marketing tactic to boost conversions and maximize ROI.


Lastly, it provides additional traffic that directs to your website, increasing your online presence & assisting in developing your business as a leader in that sector.


The following are the main advantages of using PPC advertising services, which are less time-consuming than SEO, and increase brand awareness and sales quickly.

Quick Entry

Pay-per-click management services can still produce profitable results even if you are decades behind your rivals. PPC marketing helps you reach a wide range of business & marketing objectives while exposing your brand to a high-profile audience.

Brand Exposure

PPC marketing contributes in high-profile brand exposure & achieve your vast number of business & marketing goals. Whether this is done for short or long-term, leads & building brand awareness are a huge benefit of PPC campaigns.

Target Ideal

PPC campaigns have a lot to offer in terms of leads and brand exposure, whether you run them for the short- or long-term. In addition, it allows you to pinpoint your target demographic to develop a creative plan tailored to their demands (B2B or B2C).


Without any doubt, PPC marketing produces results more quickly than SEO. You can start, stop, pause, or even modify your offers at any time, and they are incredibly flexible. So yes, you can begin receiving new traffic shortly after getting approval for your advertisement.


PPC ads A/B split testing is an integral part of your pay-per-click advertising campaign. Our PPC experts will assist you in choosing an appropriate add platform for fulfilling your business goals.

Flexibility & Control

Your pay-per-click marketing strategy must include A/B split testing for PPC adverts. Our PPC experts will assist you in choosing the finest Ad platform to help you reach your business goals. One fantastic benefit of PPC ads is that you can quickly configure your advertisement budget, bids, and whether to stop or continue. It gives you flexibility and control over your PPC advertising strategy.