Everyone over the internet is looking for practices to run the best SEO campaigns to increase conversions & hence maximize their revenue. Due to this reason, businesses also hire top SEO or digital marketing companies to leverage SEO services to boost organic traffic and get leads & conversions. Here, we’ll discuss why SEO is essential & the best SEO services in USA the best digital marketing companies implement to improve organic traffic.
Why is SEO important to you in 2023?
- A search engine is where 68% of internet activities begin.
- Google holds a 91.9% market share of search engine usage.
- 78% of people use the internet to find information about local businesses once a week.
- Organic search brings in 2X more money for B2B companies than other channels.
- 66.3% of all web pages don’t have any backlinks.
Powerful SEO Strategies to Boost Organic Traffic in 2023
Utilize Google Analytics 4
The first thing you can do to raise your website traffic is to learn Google Analytics 4 & implement it quickly. After studying it carefully, it can bring a significant change as you design your SEO strategy. It helps you understand every place the users visit on your website & what they will do next.
Google Analytics 4 helps you:
- Combine website & app features
- Use predictive analytics to show conversion intent before it happens
After that that you can utilize the following:
- Churn probability of delivering ads or discounts to churning customers
- Funnel exploration reports to improve customer journeys
Make your content better for Target Keywords
Well, content is still considered the king of implementing a robust SEO strategy.
Do you know? –
- 31.7% of all clicks on Google results go to the top result
- Organic CTR spikes at positions 3 & 5
- Even one position up can result in a 30% boost in CTR
You can understand how the position on SERPs can significantly affect the clicks on your website page for specific keywords. So, move up in the search results, particularly from no. 1 to 3 & see how the traffic on your website increases. Generate engaging & fresh content to move higher in the organic results on Google. Find & improve on competitor’s most popular content. Follow competitor backlinks & build linking relationships.
Run Internal Link Audits & Develop Better Link Building Practices
Evaluating the links pointing to other pages on your website is essential. Your link should provide the most helpful information to your users and the search engines. So, regularly audit your internal links & keeps improving the quality of the content to make it more beneficial & knowledgeable for the users. Besides, you should also focus on upgrading your link-building skills to achieve the best results.
Test Your Titles or Rewrite Them
Whenever you post a blog, article, or any other form of content bearing a title, do you check whether your title is as per the needs of the viewers? You may be aware, or not Google itself rewrites titles to create the one which gets the maximum click-through rate. So, enquire if your website titles still need to be rewritten. If so, try to make it attractive & catchy titles that attract maximum clicks.
Create Videos on YouTube & add them to your content
Adding videos to your content can increase your organic traffic dramatically.
- Search results with video thumbnails see higher CTR
- Video content can bring a 157% increase in the organic traffic in SERPs
Final Words
If you want to become the best digital marketing company & offer world-class services to clients, you can implement these proven strategies.
However, if you need help implementing the best SEO tactics & amplify your website’s organic traffic, you can consult the experts at Start Digitally. We offer the best SEO services to our customers to boost organic traffic!